Hi, Mike. Welcome aboard.
I recently got someone to go vegetarian as a result of your anti-fur campaign against J.Crew, er J.Cruel
. He sent out an e-mail saying how the PETA footage of the cruelty on fur farms made him cry and that even though he didn't consider himself an animal rights activist, he didn't think animals needed to die for him to be clothed. I politely responded that animals don't need to die for him to be fed either and then pointed him toward "Meet Your Meat," as it is no less saddening than the fur videos and necessitates a boycott itself. He was very responsive and decided to move toward a more compassionate, almost vegan lifestyle.
So thanks for all your work!