robert Posted January 18, 2007 Share Posted January 18, 2007 For Immediate Release January 18, 2007 *POM Wonderful Halts Animal Testing!* *Animal Activists Declare Victory as *Pomegranate Juice Maker Halts Cruel Experiments In a letter to retailers on Wednesday, POM Wonderful executives stated they would stopcruel and unnecessary animal testing on their products, effective immediately. Comingless than 24 hours after Whole Foods Markets threatened to pull POM products off theshelves April 1st if animal testing was not stopped, the move was an unmitigated victoryfor animal activists who have been protesting POM Wonderful executives and owners Stewartand Lyda Resnick for months. "POM Wonderful pomegranate juice has ceased all animal testing and we have no plans to doso in the future," Lynda and Stewart Resnick, owners of POM parent company RollInternational, wrote to all POM retailers by e-mail or post on Wednesday. Ironically,only last Saturday, company owner Stewart Resnick exited his Beverly Hills mansion andyelled at activists protesting there: "I don't care if you protest me for 45 years - Iwill never stop testing on animals!" After being exposed last year as funding cruel and unnecessary animal experiments, inwhich baby mice were deprived of oxygen and rabbits had their penile arteries severed,POM has seen legal demonstrations at the homes of its executives and owners in LosAngeles as well as a recent claim alleging product tampering on the East Coast, where ananonymous communique to the North American Animal Liberation Press Office stated that 487bottles of POM juice had been tainted with some kind of gastrointestinal irritant. WildOats grocers pulled the product off their shelves at that time.(full communique athttp://www.animalliberationpressoffice.org/communiques/2006-12-14_pom.htm) The National Advertising Division (NAD) of the Better Business Bureau has recommended POMWonderful discontinue its "puffery" and hyperbolic health claims regarding itspomegranate juice. NAD Director Andrea Levine reported that the claims were the strongestshe'd ever seen for a food product, yet POM continues to make outrageous claims that itsjuice benefits cancer, heart disease, and Alzheimer's disease. As detailed in a company press release last month, POM vice-president Fiona Possellresigned her position as company spokesperson, acknowledging animal rights activists asthe reason for her resignation. The North American Animal Liberation Press Office iscurrently seeking a written statement from POM Wonderful detailing their promise to stoptesting on animals, either in-house or through the continued use of outside facilitiessuch as UCLA. - 30 - North American Animal Liberation Press Officewww.animalliberationpressoffice.org[email protected](818) 932-9997 "When a person places the proper value on freedom, there is nothing under the sun thatshe will not do to acquire that freedom. Whenever you hear a person saying he wantsfreedom, but in the next breath she is going to tell you what she won't do to get it, orwhat he doesn't believe in doing in order to get it, he doesn't believe in freedom. Aperson who believes in freedom will do anything under the sun to acquire...or preservehis freedom."-- Malcolm X Link to comment Share on other sites More sharing options...
pelicanAndrew Posted January 18, 2007 Share Posted January 18, 2007 Wow that's awesome. I can now buy that lovely nectar of the gods from them at the store now. Good good good. p.s. Whole Foods is my favorite company ever. Link to comment Share on other sites More sharing options...
robert Posted January 18, 2007 Author Share Posted January 18, 2007 Yeah, Whole Foods is a super cool company! They are only going to get cooler and they begin to implement more and more vegan ways of doing things into the company on a global scale. Things take time, but that company is moving in the right direction on a lot of issues. Yay Whole Foods! Link to comment Share on other sites More sharing options...
loveliberate Posted January 18, 2007 Share Posted January 18, 2007 Great News!`I'll celebrate by drinking some POM. Link to comment Share on other sites More sharing options...
Zack Posted January 18, 2007 Share Posted January 18, 2007 It's a good thing they're growing too, they've got a lot of leverage to throw around to make a difference... Link to comment Share on other sites More sharing options...
Guest Posted January 18, 2007 Share Posted January 18, 2007 This is great...now I only have one good reason not to buy POM...its so damn pricey Link to comment Share on other sites More sharing options...
Zack Posted January 18, 2007 Share Posted January 18, 2007 This is great...now I only have one good reason not to buy POM...its so damn pricey Pricey and Pasteurized, good combo eh? Link to comment Share on other sites More sharing options...
Odidnetne Posted January 18, 2007 Share Posted January 18, 2007 Didn't one of the execs who was really pushing animal testing just leave too? Link to comment Share on other sites More sharing options...
Daniel Posted February 18, 2007 Share Posted February 18, 2007 (edited) Edited July 7, 2009 by Daniel Link to comment Share on other sites More sharing options...
Guest Posted February 19, 2007 Share Posted February 19, 2007 Good point...personally I say just eat pomegranites...that way you get the fiber too Link to comment Share on other sites More sharing options...
Zack Posted February 19, 2007 Share Posted February 19, 2007 Good point...personally I say just eat pomegranites...that way you get the fiber too Takes like 1 million hours to eat a pomegranate. Link to comment Share on other sites More sharing options...
Guest Posted February 19, 2007 Share Posted February 19, 2007 Good...it keeps you from eating too much other stuff I figure if your trying to lose weight and you start every day with a pomegranite you'll be good to go since you won't have time to eat anything else Link to comment Share on other sites More sharing options...
CollegeB Posted February 19, 2007 Share Posted February 19, 2007 I like pommegranites. and you get red stuff all over you and the kitchen. It makes people wonder... Link to comment Share on other sites More sharing options...
Kathryn Posted February 19, 2007 Share Posted February 19, 2007 This is great news. Still don't know if I want to buy from a company that used to be gung-ho about animal testing, and only stopped after a lot of pressure was put on them. Maybe I'll just declare a moratorium, and if they continue with their good behavior for a year, I'll buy again (though I do prefer Naked Juice's pomegranate blend). Link to comment Share on other sites More sharing options...
Guest Posted February 19, 2007 Share Posted February 19, 2007 After two-three bottles of POM you could have purchased your own juicer to make it yourself Link to comment Share on other sites More sharing options...
Zack Posted February 19, 2007 Share Posted February 19, 2007 After two-three bottles of POM you could have purchased your own juicer to make it yourself Unpasteurized too, so it'll actually be beneficial. Link to comment Share on other sites More sharing options...
Kathryn Posted February 19, 2007 Share Posted February 19, 2007 After two-three bottles of POM you could have purchased your own juicer to make it yourself Link to comment Share on other sites More sharing options...
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